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  1. going for gold
    Final Five Forced to Snub Wheaties to Appear on Boxes of Special KKellogg’s hopes the Olympic champs bring the dying brand a different kind of gold.
  2. It’s About Time
    Famed Olympian and LGBT Activist Greg Louganis Will Get His Own Wheaties BoxA long-overdue honor for a man many consider the greatest male diver ever.
  3. News You Can Booze
    There’s Going to Be a Real, Official Wheaties BeerFinally, a real breakfast of champions.
  4. Mediavore
    Boston’s Cocktails Getting Better; Kevin Garnett Graces Wheaties BoxPlus: Seattle’s Best Coffee in stores, and Oscar Mayer’s new campaign looks beyond wieners, all in our morning news roundup.
  5. Mediavore
    Meal Tax to Rise; Free Food in BrooklinePlus: warning labels for hot dogs, and Dunkin’ Donuts expansion, all in our morning news roundup.
  6. Mediavore
    Stone Rose Might Move; Chefs Say Yes to DrugsPlus: Dunkin’ Donuts expands, and Wheaties targets men, all in our morning news roundup.