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  1. odes
    Good-bye to Egg and Its Glorious Brooklyn MorningsThe Brooklyn breakfast destination serves its final biscuits this weekend.
  2. Marketing Gimmicks
    Sure, Soup Is Good, But Will It Ever Be Hip?The ploy might help boost sales in the short term.
  3. Bookshelf
    Diet Book Chubster Will Rid the World of Fat HipstersHoughton Mifflin Harcourt has bought the rights to Martin Cizmar’s “appropriately snarky” weight-loss guide.
  4. Scenes
    Are Manhattanites the New Bridge-and-Tunnel Crowd?And is Williamsburg the new Lower East Side?
  5. Trends
    Today’s Outrageous Trend: Foodies on Food Stamps“Young urbanites with a taste for ciabatta” are using food stamps.
  6. Celebrity Settings
    C-List Sightings: Turtle at Delicatessen, Sopranos at DBGBAnd Freemans thinks Delicatessen is “so L.A.”
  7. Competitions
    Hipster Cook-OffsA chili takedown and a s’MACdown.
  8. NewsFeed
    Taavo Somer Stars in Hipster-vertisementAn ironically hip nod to Dockers commercials?
  9. NewsFeed
    Merlin Bronques Puts Sweaty, Greasy Hipsters to WorkPromoting an energy drink!