DuMont, Smith and Mills Players Head Toward McCarrenJohn McCormick, the designer behind the loveliness that is Smith and Mills and Tailor, has another project in the works, and it sounds like it’ll be every bit as quirky as his own restaurant Moto. He says that Jud Longell, a bartender at DuMont, and a silent partner have acquired Theresa’s Beauty Salon at 18 Bedford Avenue at Lorimer Street (right off McCarren Park) and are transforming it into what will eventually be a bistro of sorts. McCormick says he has in mind “a nautical design, but very subtle. I wanted to make the place look like it was a sunken transport ferry — there’d be a lot of distressing and rust and metal work.” The owners, meanwhile, have toyed with the idea of an “English-butcher-shop aesthetic.” No doubt that they’ll all meet at some magical halfway point that will be far cooler than anything we can conjure up. Whatever the final look, it’s safe to say that empty bar seats will be rare, especially after those McCarren Pool shows.
Gordo Casting Restaurateurs; Thomas Keller Feels for Celebrity ChefsGordo’s back on Fox TV for another season of Kitchen Nightmares, and he’s looking for a floundering restaurateur to belittle on national TV. [Eater]
It’s hard out there for a chef, according to Thomas Keller: “No longer are critically-acclaimed chefs allowed — as they might have been even ten years ago — to call it a day after opening a single successful restaurant. Instead, he said, food wizards like him are … expected to pen best-sellers, give lectures, judge reality TV shows and host benefits like the one he gave last night.” [NYO]
The massive, multistory Pop Burger at 14 East 58th Street will start serving baby crab cakes and grilled filet mignon in addition to burger boxes by mid-November. [Strong Buzz]
Related: Massive New Pop Burger Popping Up in Midtown