It’s the first day of the 2015 baseball season, and to celebrate, Hostess tweeted this atrocity:
Perhaps it was intentional, as #fail marketing is now all the rage. If the goal was to attract retweets of seasonal cupcakes, Hostess succeeded:
#Fail … Should say HOMERUN RT @Hostess_Snacks: It’s here and we couldn’t be filled with more sweet joy. #OpeningDay pic.twitter.com/2YxPuZxG0d— Mike Collins ⚾ (@collinsz10) April 6, 2015
Huh? “@Hostess_Snacks: It’s here and we couldn’t be filled with more sweet joy. #OpeningDay pic.twitter.com/mVbsBdeJJ1”— Nate Gilbert (@NateGilbert) April 6, 2015
@Savannahhhhh13 Pretty sure they’re serious.— Grayson Everett (@VersaceSocks) April 6, 2015
Awesome fail from @Hostess_Snacks. pic.twitter.com/UMb9p4ZxSQ— KING 5 News (@KING5Seattle) April 6, 2015
Pssssst, @Hostess_Snacks, we think you might be mixing up your sports http://t.co/Y2nQ2IHCqF pic.twitter.com/OcOBZWLB22— Sports Illustrated (@SInow) April 6, 2015
EPIC FAIL RT @Hostess_Snacks: It’s here and we couldn’t be filled with more sweet joy. #OpeningDay pic.twitter.com/OAvusbHjT2— Ashley Lutz (@AshleyLutz) April 6, 2015
hey @Hostess_Snacks….wtf are you doing…major fail here pic.twitter.com/PSNdWZGUBF— blocked plonker (@shrekpissslave) April 6, 2015
Except for Denny’s. It knows who won social media today:
.@Hostess_Snacks a+, would lol again. see you all at the sportsball game! #openingday— Denny’s (@DennysDiner) April 6, 2015
