Coke

Minorities Should Thank Coca-Cola for Targeting Them, Says Soda Guru

Um, thanks?
Um, thanks?

In communicating the tale of a former soda executive who felt a great sense of “karmic debt” for targeting the black and Latino community when he worked at Coca-Cola, David Morse, a soda guru for Ad Age, says sorrrrry, but those folks do guzzle more of the carbonated crap, and should actually thank the soda companies for … well … wait … we’re not quite sure what … either obesity or cavities or racism light. After all, soda “does well” with them! [Ad Age via Gawker]

Minorities Should Thank Coca-Cola for Targeting Them, Says Soda Guru