Marketing Gimmicks

Montreal City Officials Accuse PETA of Sexism

Well, now: Pam Anderson and PETA try to tell people to “go vegetarian,” but one P.C. card trumped another when Montreal city officials determined that their latest ad “goes against all principles public organizations are fighting for in the everlasting battle of equality between men and women” and refused to grant a permit for an event to launch the campaign. Anderson appears in a bikini, marked up like a butcher’s diagram — maybe too reminiscent of the infamous Hustler image of a woman being fed to a meat grinder?

Anderson PETA ad deemed ‘Too Sexist’ [Toronto Sun]

Montreal City Officials Accuse PETA of Sexism