Marketing Gimmicks

You Can Take It With You

Big Bowl's ginger ale, available at retail.
Big Bowl’s ginger ale, available at retail. Photo: courtesy Elizabites

We applaud those restaurant chefs with the ingenuity not to fight the recession-driven rise in home cooking, but rather to join in. Besides Big Bowl’s line of sodas and sauces and Rick Gresh’s $5 bacon fat candle, you can also bring home spice rubs from Aja, or olive oil and vinegar from Piccolo Sogno. Genius. [Tasting Table Chicago]

You Can Take It With You