Mediavore

Smoking Out, Matches Still In at Restaurants; Union Trust Makes Bank

• Bans on smoking in restaurants have done little to quash the popularity of free boxes of matches at eateries’ doors. [NYT]

• The rumored cost to shut down Union Trust so Reese Witherspoon could fake-dine there while shooting a film: $150,000. [Illadelph]

• Though restaurants have been discounting entrees during the recession, they’ve quietly raised dessert and drink prices. [Boston Globe]

• Will kids eat healthy food instead of junk if it comes from a nifty machine? This lady thinks so. [Meal Ticket]

• The FDA will begin cracking down on food labels that mislead customers about the product’s health benefits. [WSJ]

Food & Wine is the latest media organization to launch a wine club. [Eater NY]

Smoking Out, Matches Still In at Restaurants; Union Trust Makes Bank