Mediavore

The Perrier Diaspora; Yelp Shilling For Fun and Profit

• The culinary spawn of Georges Perrier, in chart form. [Foobooz]

• California’s Mel’s Drive-In is offering diners 20 percent off their meal if they bring in a Yelp review they’ve written for the restaurant. [Diner’s Journal/NYT]

• In an effort to entice customers, restaurants are rolling out family-focused promotions like kids eat free nights. [WSJ]

• Facing a large oversupply of rice, the South Korean government is launching a campaign to convince residents that eating rice is their patriotic duty. [Reuters]

• Rachael Ray appeared as a ball girl on David Letterman’s Andy Roddick segment. [Eater SF]

The Perrier Diaspora; Yelp Shilling For Fun and Profit