Empire Building

Lou Mitchell’s Launching National Franchise

Photo: The Seafarer/Flickr

If Lou Mitchell’s has its way, every man, woman, and child in the country will be eating their omelets and hashbrowns for breakfast every day. The venerable diner, which has stuck to its single West Loop location since opening in 1923, is launching a franchise program, reports Crain’s. To keep the charm of the original intact, president Nick Thanas plans to ensure that each franchised location is a precise recreation of the original, “from menu items right down to counter heights.” The plan is to launch with franchises in Chicago at first. Then southern Wisconsin. And then the world. [Crain’s]

Lou Mitchell’s Launching National Franchise