Beating at 33; Tom Colicchio’s New Ad

• A man was severely beaten outside of 33 Restaurant & Lounge by twelve tuxedo-clad men late Thursday night. [Globe]

• Diet Coke pitchman Tom Colicchio has a new commercial out wherein he fly fishes to promote American Express. [Eat Me Daily]

Mastering the Art of French Cooking will hit number one on the New York Times bestseller list in the advice and how-to category next weekend. [NYT]

• Yet another sign of the urban chicken trend: a line of pricey coops built for city chickens is selling like gangbusters. [NYT]

• Colleges are not happy about a new line of Budweiser cans in team colors, charging that they promote underage drinking. [WSJ]

Beating at 33; Tom Colicchio’s New Ad