Adendum

Ha, just after posting that last, celebratory rant, we found this 2002 Slate article decrying the Beaujolais frenzy as a marketing scheme of the first rate, perpetrated by Georges Duboeuf, whose Beaujolais winery apparently makes out better than any of the rest on the annual Beaujolais bash. Pretty interesting stuff.

Red Scare [Slate]

Adendum