As reported by SFist, “Black Gold” screened in Dolores Park yesterday. With coffee the second most valuable trading commodity in the world behind oil, the film explores the $80 billion industry and the impoverished Ethiopian coffee farmers that fuel it.
For its part, Starbucks has always professed to be a proponent of fair trade and social responsibility, although that doesn’t necessarily mean much (check out this Starbucks Fair Trade Challenge; it’s from last year, but still interesting).
As for the film itself, “Black Gold” is currently touring across the world. It’s been lauded at scores of film festivals, from Sundance to Rio, and is available on DVD as well. More information, of course, is available on its website.
SFist Photo: “Black Gold” Coffee Movie in Dolores Park [SFist]
Black Gold [Official Site]
