Anheuser-Busch’s New Products: Getting A Little Tipsy?

Sick of stout? Lackadaisical about lager? Burnt out on Belgian ale?

Have no fear, courtesy of Anheuser-Busch, there are some new Buds for you!

By the end of the year, Anheuser-Busch will introduce 60 new products, nearly doubling its current number of 68. If you’re like us, then you probably: A) didn’t even know that there were that many A-B products on the market and B) can’t even imagine what the new products will be.

Well, here are some of the newest (and more puzzling) developments in alcoholic technology.

• Cheleda: a mix of Clamato and Budweiser.

• Bud Tea: an alcoholic tea-based beverage

• Red Bridge Sorghum Beer: a gluten-free beer made with sorghum (a species of grass raised for grain that may contain cyanide)

• The expansion of its line of “Peels”: 5% premium malt beverages with fruity flavors, like cranberry peach

Real men of genius, wherefore art thou?

A-B New Product Assembly Line Goes into Overdrive [Brew Blog, via The Grinder]

Anheuser-Busch’s New Products: Getting A Little Tipsy?