Three fro-yo spots compete on the same block.
But only till 4 p.m., so hurry!
This is going to blow Pinkberry's AmEx Plum card right out of the water.
Plus haute dishes inspired by junk food, McDonald's makes money off the weak economy, and more, in our morning news roundup.
The latest self-serve, pay-by-the-pound Pinkberry competitor has hit the East Village.
The latest fro-yo stand lets you choose between sweet and tart. And you can add protein boosters, too!
First rule of fro-yo: Ban something from the store.
Paris Sandwich and Öko are offering the option of fro-yo and waffles.
Pump Energy Food will open a sixth midtown store with a smaller menu and spiffier look.
A new frozen-yogurt store in an already crowded market.
With 30 storefronts having opened in the past twenty months, competition is fierce.
Just a couple weeks after a press release bragged that Yolato was planning to overtake Pinkberry and Red Mango by installing express locations all around town, the Greenwich Village store is apparently kaput.
Plus: Sam Talbot's menu for the Surf Club, the cosmo won't go away, and more in our morning roundup of news and gossip.
Yorganic, the newest company to enter the fro-yo fray, will attempt to win more MySpace friends tomorrow with a free giveaway.
Yolato says it's "blasting past" Pinkberry and Red Mango with new locations and frozen-gelato bars.
As Pinkberry confessed to its ingredients, New Yorkers justified their fro-yo addiction.