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Someone Finally Invented Peeps-Flavored Beer

Bet it’ll be pretty “hoppy.” Photo: Louisiana Sea Grant/CC/flickr

In the world of Peeps, the gummy spring sugar bombs are best left on their own. That hasn’t stopped people from trying to make many Peeps-flavored things, but Grub still has to hand it to Dallas-area brewery the Collective Brewing Project, which has finally given the world an answer to the question: What would Peeps beer taste like?

Collective Brewing Project co-founder Ryan Deyo tells the Dallas Morning News that they hate that beer “has become this super serious thing.” So, Peeps beer — a collaboration with local bar Lone Star Taps & Caps — is part of their ongoing mission to “assert beer should be a fun thing.” Fun beer! Who doesn’t love that? The beer, called Peep This Collab, is a sour ale brewed with more than 30 boxes of Peeps, some vanilla, and butterfly-pea flower, which mixologists love because it’s a natural blossom that turns drinks a very unnatural purply blue.

If that weren’t enough, the brewers also added edible glitter once the beer was fermented “to really make it shine.” The taste is supposedly “marshmallow-y” and “lightly tart.”

The Collective Brewing Project is also the beer-making team behind Cup O’ Beer, a ramen-flavored gose that, for obvious reasons, went viral last summer. Deyo adds that this basically means “Peeps isn’t really a stretch.” The beer will be available in the Dallas area just around Easter, fittingly.

Someone Finally Invented Peeps-Flavored Beer