Comebacks

Hallelujah: Blue Bell Ice Cream Is Back in Stores

This lucky shopper hit the jackpot.
This lucky shopper hit the jackpot. Photo: Blue Bell Ice Cream

Today, Blue Bell finally returns to shelves: Half-gallons of Homemade Vanilla, Dutch Chocolate, Cookies ‘n Cream, and Great Divide went on sale this morning. As Blue Bell has previously explained, the four flavors are only available in central Texas and around Sylacauga, Alabama, where the (for now) sole operating plant is located. This is phase one of the rollout, and 13 more states will be added by phase five. People are excited:

Superfans, who have awaited this day for nearly five months, seem to have taken sick days to strike out for the Promised Land:

Naturally, some lost self-control before even making it out of the store:

[USAT]

Hallelujah: Blue Bell Ice Cream Is Back in Stores