Pharrell Williams’s Ubiquity Now Extends to Fancy French Macarons

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Can't nothing bring these down.
Can't nothing bring these down. Photo: Laduree/Instagram

Renaissance man Pharrell Williams has lent his culinary background, which as best we can tell consists entirely of selling Arby’s his trademark mountain hat that one time, to the ever-delicate business of baking macarons to complement his concert today in Paris’s Zénith Arena. In millionaire-everyman Pharrell style, the two rather pedestrian cola and peanut-butter flavors come six to a really chic pack that retails for an astounding $21.80. Luckily for the multifaceted musician, esteemed bakery Ladurée did the actual pastry work, which leaves him plenty of time to figure out what to Pharrell-ize next — hello, Arby’s Meat Mountain? [People]

Pharrell Williams’s Ubiquity Now Extends to Fancy French Macarons