beef

‘Pink Slime’ Beef No Longer in Schools

Meatwad strikes again.

Meatwad strikes again.Photo: aMichiganMom/flickr

The skyrocketing beef prices that prompted Chipotle's latest price hike are also driving up sales of "pink slime." You may know the stuff by its less-catchy industry name, "finely textured beef," which is what producers want you to call it, though no one ever will, billion-dollar lawsuit or not. Now, just in time for the price hikes, public schools have cut their use of pink slime in lunches to a new low, buying 94 percent less than they did last year, according to USDA numbers.

The byproduct's boosters see a golden opportunity in rising costs, like Gizmodo's Matt Novak, who makes a cogent argument for why the stuff has been wrongly demonized throughout the years, perhaps gaining its most significant momentum with a particularly effective publicity stunt undertaken by Jamie Oliver a few years back. Novak even suggests that an organic version might help the beef byproduct gain more traction. But industry experts don't foresee a comeback. Analysts says all that processed beef lost the public-image war, and even schools' 2014 purchases are essentially unchanged from 2013. Any big "pink slime" revival, organic or not, "is going to be slow and cautious."

U.S. Schools Cut 'Pink Slime' Beef Purchases [Bloomberg]
In Defense of Pink Slime [Gizmodo]

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