Manhattan’s Very First Dairy Queen Opens Thursday

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Get ready.
Get ready. Photo: Dairy Queen

The crew is clearly pumped, the mezzanine level comfy chairs have been positioned for maximum conviviality, and the soft-serve machines are stocked with ice creamy product, and so it has come to pass that Manhattan’s first Dairy Queen "Grill & Chill" opens this Thursday morning. Go and check it out or avoid it like the bubonic plague, it’s on you.

Get ready.
Get ready. Photo: Dairy Queen

Here are what are likely to be the two final dispatches from DQ HQ before the floodgates of Orange Julius are thrown open on May 29: The first 50 paying customers through the door get a $60 gift card and the first 200 get what press materials describe as an "iconic DQ® t-shirt," whatever that means. In a somewhat deplorable and/or genius move, high school and college students with valid I.D. also get 15 percent off on the first day.

Related: Please Don’t Actually Go to Manhattan’s First Dairy Queen
Related: Blizzard Time: Manhattan’s First Dairy Queen Opens This Month

* An earlier version of this post incorrectly stated Dairy Queen’s opening date.