Cheerios Commercial Brings Back Adorable Interracial Family Story Line for Super Bowl


If you’re a die-hard fan of whole oats, chances are you remember the heartwarming Cheerios commercial called “Just Checking,” which debuted online in late May of 2012. The 30-second spot weirdly incited some YouTube users with its innocuous depiction of the home life of an interracial family, to the point where General Mills had to shut down the comments section. Now, as predicted, the family is back, and it looks as though the Cheerios-loving family is expanding. It’s even harder this time around to imagine anyone getting angry at this ad, which, incidentally, is the first time the cereal-maker has advertised during the Super Bowl since 1996.

Earlier: Cheerios Super Bowl Ad Will Likely Continue Controversial Story Line
Earlier: Cheerios Commercial Depicting Interracial Family Somehow Offends Hundreds of Bigots