Now There Are Pappy Van Winkle Conspiracy Theorists

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"Follow the money," he says.

"Who has profited the most from this? It wasn't somebody stealing 65 cases or two hundred bottles of Pappy Van Winkle. I think the world wide attention that Pappy Van Winkle has gotten has certainly been wonderful to their advertising and marketing departments." — Doug Hubbard, the self-described "old country" lawyer representing a now-cleared school principal who'd been named a person of interest in the bourbon heist, suggests we've all been duped by a heinous publicity stunt. [WBKO, Earlier, Related]