Robicellis Bring Cupcakes Back to Bay Ridge

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Coming home sweet home. Photo: Eric Isaac

Four years after they closed their neighborhood food market to focus on cupcakes, pastry power couple Allison and Matt Robicelli are returning to the neighborhood victorious with a retail cupcake shop at 9009 Fifth Avenue. The bakery is in soft-opening mode now (including tomorrow until noon; we hear there's from-scratch pumpkin pie). The grand opening is next week, and the fact that the Robicellis, pretty much the pinnacle of Brooklyn confectionery hip, chose to open in Bay Ridge and not, say, Williamsburg, is definitely intentional: "If you want good things in your community, you have to stay in your community and fight for them," Allison tells the Brooklyn Paper. Especially if those good things come in flavors like chicken n' waffle and pecan-potato-chip. [Brooklyn Paper, Related]