Fruit Brute Emerging From Cereal-Mascot Retirement for Halloween

Nice stripes.
Nice stripes. Photo: YoutTube

The erstwhile General Mills mascot, who famously absconded to Brazil with a suitcase full of cash and a dream of starting over as a cabaret singer back in 1983, will appear once again on store shelves this fall as part of a special Halloween promotion. Yummy Mummy, who has more or less been MIA since 1992, will also return. [General Mills via Ad Age]