Mild-Mannered Instant Ramen Reviewer Has Soup Business in a Chokehold


"The only times I don’t do reviews are when we go on vacation — and usually when we go and do something it’s noodle-related. For my birthday my wife took me to Canada, we hit up Asian groceries there and brought back about 55 different noodle varieties, and those are great." — Prolific blogger Hans Lienesch has reviewed more than 1,100 kinds of instant ramen on his website, much to the chagrin of noodle soup companies, who fear he wields too much influence. [Quartz]