Pat LaFrieda Not Really Into Meaty Hype


“Some of our people said, ‘Hey Pat, why don’t we pull a whole PR stunt where we pull the meat away and say they didn’t represent our meat well.’ I thought back to what my Dad or my Grandfather might have done, and that’s not something we would do. We did our job. We gave the meat to the restaurant.” —Pat LaFrieda of Pat LaFrieda Meat Purveyors stays true to his principles, even after his product was prominently name-checked in Pete Wells’s rough smackdown of Guy Fieri’s Times Square restaurant last fall. [New Potato, Earlier]