Twinkie Back

New Twinkies Owner Obviously Wants Will Ferrell to Star in Ads

Ding Dongs are a good choice.
Ding Dongs are a good choice. Photo: Hubert Boesl/dpa/Corbis

Don’t call it a comeback: Ding Dongs and Ho Hos are returning to shelves — hopefully by this summer. A bankruptcy judge approved the sale of Twinkies and other Hostess brands to two investment firms for $410 million. Evan Metropoulos, a principal at one of the firms and the co-owner of Pabst (!), says that Will Ferrell and Zach Galifianakis are on his “wish list” for pitchmen. “Mom! The Twinkies! Fuck!” [Earlier, AP]

New Twinkies Owner Obviously Wants Will Ferrell to Star in Ads