Pabst Blue Ribbon Is Really Maybe Buying Twinkies

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A new hipster food group emerges from the rubble of bankruptcy. Photo: Ubcule/Wikimedia, http://freebeercoupons.com

They threatened as much last November, and now it really seems that the private-equity firm that owns Pabst Brewing Company is going for it and will make a bid to buy Twinkies from the liquidating Hostess Brands, creating the most potentially formidable confluence of hipsterdom and nostalgia to ever enter the free-market economy. “We are working diligently to get a deal done,” a representative from the company tells Bloomberg, which means it could only be a month or so before everyone will be bringing Ho Hos, Ding Dongs, Fruit Pies, and Devil Dogs to your next house party along with twelve-packs. In six months, Drake's Cakes may even replace Irish whiskey shots and accompany shotgunned-PBR at bars across the country. [Bloomberg, Earlier]