the chain gang

Here’s the New Wendy’s Logo

Here’s the New Wendy’s Logo

As you can see, Wendy the burger girl is getting a makeover in the form of a new logo. The refined look will reportedly go into effect early next year. We sort of like the old look, and the new font reminds us of Miracle Whip's bottles, but the logo overhaul design experts at Brand New are digging it: "The hair now has volume (and styling) … The bows are more plump. The dress has been cut shorter along the neck so it doesn’t look like she’s going to a Renaissance fair." As long as the chain doesn't fuck with the Frosty, we're cool. [Under Consideration/Brand New]

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