Shake Shack in Newton! Bobby Flay’s Burger Palace in Burlington! And now…Smashburgers all over Middlesex County? How much protein do anemic suburbanites need? Plenty, hopes a Connecticut-based entrepreneur, who has bought the rights to open several Colorado-based Smashburgers throughout the area over the next seven years.
The Boston Business Journal says that Robert Savin, a relatively young buck of 36, thinks that there’s plenty of room for Smashburgers; the main competition seems to be Five Guys, but he points out that Smash has a way bigger menu. He and his dad previously owned the chipperly named mini-chain Dandy Doughnuts, which was eventually eaten by Dunkin’.
Excited? Remember: They don’t squish, they smash.