Earthy

Patagonia Sports a New Line of Foodstuff

Mountain food.
Mountain food. Photo: Courtesy of Patagonia

When you think of a Patagonia fleece, the first thing that comes to mind might not be delicious jerky … ‘til now. The company has lauched Patagonia Provisions, a new line of sustainable food that definitely doesn’t have MSG and might even be protecting endangered species of salmon. What does edible Patagonia taste like? “We’ve got a smoked pepper, a smoked teriyaki, and a smoked chili pepper. It’s not necessarily fishy. It’s not too far off from beef jerky.” [Bloomberg Business Week]

Patagonia Sports a New Line of Foodstuff