Some News on New York’s Upcoming Umami Burger

Coming soon!

Show us a burger lover who's not, at least, intrigued by Umami Burger's New York arrival (opening date still to be determined) and we'll show you a big, fat liar ... or someone who's never been to L.A. Umami's founder, Adam Fleischman, says that even though New York's burger scene is completely oversaturated, Umami will ditch its valet parking and martini bars for Manhattan, and succeed solely "by catering to high expectations of diners with many choices." And avocado. [Bloomberg Business Week]