Charles Barkley Joins Weight Watchers’ ‘Lose Like a Man’ Campaign

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Before and after.
Before and after. Photo: Jason LaVeris/FilmMagic; Courtesy Weight Watchers via People

Weight Watchers is scoring all the heavy-hitters this week: Just one day after justifiably portly ‘n pregnant Jessica Simpson signed a $3 million deal with the company, former basketball star Charles Barkley has been named the face (and body) of their "Lose Like a Man" ad campaign. (Seriously.)

Before and after.
Before and after. Photo: Jason LaVeris/FilmMagic; Courtesy Weight Watchers via People

"I felt bloated and big," the former athlete discloses. Thankfully, WW proved a life-changing experience: "I thought vegetables were all nasty! Weight Watchers has me eating cauliflower, Brussels sprouts and asparagus, and I really, really like it," he told People magazine. "My body is starting to look like a person again!"

Hopefully Simpson will shed more excess baggage than Barkley: He’s apparently lost just 27 pounds on the program, which doesn’t sound like much for a guy who tipped the scales at 350 and measures six-foot-six. But every little bit counts before the NBA season starts back up and Chuck gets in front of the camera again, later this month.

Charles Barkley Loses 27 Lbs. on Weight Watchers [People]
Earlier: Look for Jessica Simpson at Your Next Weight Watchers Meeting

Charles Barkley Joins Weight Watchers’ ‘Lose Like a Man’