Mediavore

Pepsi Still Can’t Beat Coke; Bigger Forks Mean Less Eating

• Try as it might, PepsiCo just can’t beat Coca-Cola, which continues to gain shares in the drinks market. [Street]

• A new study shows that using a bigger fork causes people to eat less of the food on their plates. So, small plate, big fork? [Marie Claire UK]

• The year-old drought affecting the swath of the southern U.S. from Florida to Arizona is being dubbed a “once-in-a-generation” disaster. [Financial Times]

• Like we’ve been telling you, organic and natural pet food is on the rise, so much so that some PetCo locations have a special store-within-a-store dedicated to the products. [LAT]

• Supermarkets would like you to start buying in bulk, so they keep marketing “five for five dollars,” even though they offer the same discounts when you buy one. [NYT]

Downtown might be one of the best places to eat and drink in L.A., but one writer question whether it’s really that great of a place to live with your wife and kid, as it still gets a little stabby at times. [LAT]

• Some countries have grain stores, but China keeps a frozen-pork reserve, which it plans to release to the market now that prices are up. Weird. [NYT]

• New Zealand is the latest country to suffer higher inflation owing partly to rising food costs. [RTT News]

Pepsi Still Can’t Beat Coke; Bigger Forks Mean Less Eating