recipes for success

Side of Business Savvy With Your Noodles?

Side of Business Savvy With Your Noodles?

Photo: Courtesy Xi'an Famous Foods

“We’re going to keep it pure, because that’s what people are coming to us for ... We’re even going to keep the cashiers non-English-speakers, just because that’s more authentic." —Jason Wang of Xi'an Famous Foods on the importance of being "authentic." [NYT]

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