“We want to rebrand this like little pocket, the three blocks from West 4th street down where Fedora is all the way down to like Christopher and Sixth Avenue. I’d like to rename this little area ‘Little Wisco,’ because we’ve got the oldest and most prominent, Kettle of Fish (a true Wisco bar), we’re here, Jeffrey’s is here, Fedora will have Wisconsin people and a friend of mine that I went to college with is opening up a clothing shop on Christopher and Gay so it’s a lot of Wisconsin.” —University of Wisconsin graduate Gabriel Stulman, who (as with his other places) will employ fellow Badgers at the new Fedora. [Eater NY]
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