How Emeril Lagasse Influenced Kogi Tacos

Photo: Joshua Heller via Flickr

“I was a fuck up and dead beat when I hit 25….I hit rock bottom in my underwear, waking up in the afternoon to Essence of Emeril one day, he stepped out of the TV and grabbed my shoulder and said, ‘What the fuck are you doing? Taste this, smell this, eat this, nourish yourself, get your ass up and stop being such a punk.’ I woke my ass up on that day, picked up a knife and instead of killing myself, I wiped the snot from my eyes and it’s been ON ever since!” - Roy Choi, Kogi’s founder and chef, on his biggest influence. [Creativity Online]