Marketing Gimmicks

Mason Is God: Tailor Chef Immortalized on Williamsburg Wall

Photo: Alexandra Vallis

Yes, that is Sam Mason’s tatted forearm about to be hand-painted today on North Sixth Street in Williamsburg. Hopefully Tailor can continue to hang in there and this ad for Mason’s “rocking” IFC cooking show, Dinner With the Band, doesn’t become something akin to one of those R.I.P. airbrush murals.

Mason Is God: Tailor Chef Immortalized on Williamsburg Wall