Shake Shack Will Open Nolita Location

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Oh, boy. Oh boy oh boy oh boy. This just in from Danny Meyer's people:

Union Square Hospitality Group (USHG) plans to open its newest Shake Shack in the Nolita neighborhood of Manhattan. The new Shake Shack will be located at 47 Prince Street, on the northwest corner of Mulberry & Prince Streets. This location allows Shake Shack the exciting opportunity to design and build a completely new stand-alone building on a long, vacant piece of property in New York City. The landlord, William Gottlieb Management Co., is pleased to be working with USHG on this project.

“We’re ecstatic to have found this one-of-a kind downtown location in the Nolita neighborhood — just steps away from the heart of SohHo,” said Danny Meyer, CEO of USHG. “Shake Shack is thrilled to make its home in this bustling, vibrant community that attracts throngs of people — New Yorkers and tourists alike — on a daily basis. We look forward to joining and contributing to the fabric of this dynamic community. ”



Shake Shack’s fourth location builds upon the success of three beloved siblings throughout New York City — Madison Square Park (the original Shack, founded in 2004), Upper West Side (2008), and Citi Field, home of the New York Mets (2009).

No official opening date just yet.