The Cupcake Cannot Be Stopped

Our sister blog in Philadelphia is all over the unstoppable rise of cupcakes, that crazy confectionary juggernaut that flattens every attempt at backlash it encounters.

It’s not just Americans who love them — cupcakes are apparently molto di moda in Italy, to the point where Reuters wrote an entire trendspotting article about it. Oddly enough, while this blogger tends to think of the current cupcake trend as a uniquely American beast, the Italians covet them for their prim, afternoon-tea-ish British connotations. Guess it takes all types.

Cupcakes: Just Becoming More Popular [MP: Philly]

The Cupcake Cannot Be Stopped