Cupmudgeonism

Sell Us on Cupcakes and We’ll Give You This Ridiculously Cute Shirt

Photo: Melissa Hom

As you probably know by now, we don’t much like cupcakes. Correction: We like ’em just fine (sugar, flour, and eggs, what’s there not to like?), but we don’t get why so many otherwise intelligent folks would glorify such a pedestrian foodstuff, obsessing over its every possible permutation. It’s not like they’re hamburgers! We realize this might be a problem — a food blog that isn’t “coo coo” for cupcakes is like a fashion blog that doesn’t worship Marc Jacobs (to use the Bleecker Street analogy). So we’re asking you, dear readers, to turn our frown upside-down. The person who e-mails us or comments with the most convincing argument — the sort of argument that makes us bring in a box to the office and send out an e-mail saying “Cupcakes!!!!!” — will win the Magnolia Bakery T-shirt you see here (size large, $22 value). Just don’t send us photos of your Halloween cupcakes. We’ll announce the winner at the end of the day tomorrow.

Sell Us on Cupcakes and We’ll Give You This Ridiculously Cute Shirt