top shill

‘Top Chef’ Product-Placement Numbers Revealed

‘Top Chef’ Product-Placement Numbers Revealed

If it feels like Bravo is wallpapering the Top Chef kitchen with Glad bags — well, they might as well be. Of the top cable programs for product placement, Top Chef comes in third with a healthy 9,316 instances of shilling from January to June. The numbers one and two shows? American Chopper and Project Runway, respectively. But unless they're dragging in Rocco to throw around some boxed pasta, their triumph seems insignificant. [World Screen]

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