Very Berry Hopes Name Change Will Freeze Out the Competition

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Slightly remodeled.Photo: Daniel Maurer


In a strange move, Very Berry, one of the four fro-yo spots on St. Marks Place if you include the soon-to-open Red Mango, has changed its name to Saec. Perhaps the Korean owner was afraid of being confused with Pinkberry or Yoberry either way, the slightly remodeled store is offering four flavors of fro-yo (plain, green tea, blueberry, and either mango or strawberry depending on the week), along with shaved ice, yogurt smoothies, and what a menu typo refers to as a banana sprit. The 24 toppings still include various fruits and berries as wells as nuts, Oreos, granola, mochi, Fruity Pebbles, and what has to be our favorite: the peanut-butter ball. Let's hope this boosts business and Very Berry Saec wont go the way of TCBY, which just declared Chapter 11 bankruptcy (its hard out there for a fro-yo old-timer).