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ICRAVE’s Lionel Ohayon — Mr. Meatpacking District?

“We were really just trying to pick up girls.” Photo: Patrick McMullan

Ever wonder who’s behind the design of hot spots like STK? BlackBook interviews the founder of design firm ICRAVE, Lionel Ohayon (he’s also a partner in, oh, pretty much the entire meatpacking district: Kiss & Fly, Bagatelle, Tenjune, One Little West 12, and STK), and finds out how he got his start: “I was once a street vendor. I sold sunglasses and T-shirts. We were really just trying to pick up girls.” He’s gotten more ambitious since then. He’s already trying to expand Kiss & Fly around the world, even though it has only been open half a year. Hey, if you can make it open a club here, you can make it open a club anywhere!

Prime Mover: Lionel Ohayon, Design’s Dark Magician [BlackBook]

ICRAVE’s Lionel Ohayon — Mr. Meatpacking District?