NewsFeed

Alicia Keys Takes Over Rayuela for a Couple of Afternoons

Creature of the Lower East Side.
Creature of the Lower East Side. Photo: Getty Images


No way it’ll be quite as awesome as Justin Timberlake getting blasted out of Southern Hospitality in Pepsi’s Super Bowl ad, but we have intel that songstress Alicia Keys is shooting a commercial at Rayuela today and tomorrow. We’re not sure what the ad will be for, but chances are Rayuela’s dining-room olive tree will play into it. Between this and R.E.M.’s wine crawl, location scouts are all over the LES.

Related: Pepsi’s Super Bowl Ad Drags Justin Through NYC
R.E.M. Goes on Lower East Side Wine Crawl, Performs for Lucky Few

Alicia Keys Takes Over Rayuela for a Couple of Afternoons