Heatherette, Batali Take Away Lunchbox Stigma for Charity

At the Lunchbox Auction for the Food Bank for New York City, Tom Colicchio said what Jada Yuan and our camera crew were thinking: Lunchboxes arent cool! But they were last night, as artists, chefs, and celebrities designed lunchboxes to be sold for charity. Fleas deconstructionist lunchbox (It looks like Flea has run over his lunchbox with a small tractor, marveled Patti Smith) was a favorite, and Heatherettes pink-and-purple glitter-fest was a feat, considering Traver Rains bought the hot lunch as a kid. To see lunchbox designs from Beyonc and hear Molto Marios bidding strategy, watch the video.