We often check into Ils Vont, the newish Website that tracks celeb sightings at local eateries, to see where Jeremy Piven is chewing out his mom these days (actually, that happened at Nobu Malibu). Imagine our surprise when we saw that last week, Southern Hospitality overtook the Waverly Inn as the most celeb-infested restaurant in town. Given that Gael Greene, during her recent visit to Justin’s, saw little more than “a clutch of babes pretending to eat [and] an army of guys sucking beer from the bottle,” we can only conclude the place’s flack is milking those occasional boy-band drop-ins for all they’re worth which kind of belies owner Eytan Sugarman’s pre-opening statement, “We’re not trying to be trendy.” Not you, maybe. But your publicist just might be.
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